• Uncover your customer’s behavior & intent

    Lytics optimizes your marketing spend and creates personalized customer experiences.

    Request a Trial
  • Uncover your customer’s behavior & intent

    Lytics optimizes your marketing spend and creates personalized customer experiences.

    Request a Trial

Take your campaigns to the next level with Lytics CDP

Whether you’re looking to understand how customers engage with your current campaigns, segment audiences based on behaviors or level of engagement, or scale and automate your efforts to accommodate multi-channel campaigns, there’s a path that’s right for your business.

Get insights
Segment + orchestrate
Automate

Get insights

Lytics View lets you see your current campaigns and key conversion metrics with unique intelligence reports providing actionable insights.

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Understand engagement

through intelligence reports and identify which content resonates with your audience so you can drive conversions and reduce churn.

Get access

to machine learning simulations to see how Lytics Data Science can help drive conversions.

Receive fast insights

by focusing on your marketing goals and not an IT-led Big Data project.

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Segment + orchestrate

Lytics Engage enables you to better target customers and prospects by combining your customer data with our data science.

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Reach the right audience

by targeting behaviors, interests and demographics.

Deliver

personalized content recommendations.

Visualize

a true cross-channel marketing program.

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Automate

Lytics Transform delivers on the promise of true 1:1 marketing at scale.

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Use machine learning to automate and scale

delivery of your cross-channel marketing programs.

Optimize delivering the right message

by using Lytics Data Science to predict when a customer is most likely to engage.

Automate timing and delivery

of content recommendations based on what you know about your customers.

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See how marketers use Lytics

“At Yamaha, Lytics sits at the center of everything we do. We use the insights to control ads that we serve and to deliver content that is perfectly suited to that person’s particular needs."


Athan Billias, Digital Marketing Strategy Manager at Yamaha Corporation

“Before Lytics, we struggled to get a clear picture of our readers. Now we have much better customer intelligence about how people are engaging with our content and can use that information to drive smarter content recommendations and better experiences.”


Robin Re, VP of Marketing at Industry Dive

“Lytics helped us find highly qualified individuals among our customers who would be receptive to the specific personalized messages.”


Sue Haddrill, Director of Marketing, Digital Centers of Excellence at Nestlé Purina

Supporting privacy-compliant marketing

With the introduction of GDPR and CCPA, how are you protecting your customers’ data? Are you prepared to be compliant as additional regulations are enacted?

Learn more

Kickstarting your digital transformation is easier than you think

Learn how our data science tools can transform your marketing.

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