Lytics is engineered for flexibility, scalability and reliability. We leverage cutting edge technologies like Google Bigtable, graph database traversal and a stream-based data processing architecture to process billions of events daily. We handle the most complex enterprise scenarios on the planet. Brands like Nestlé Purina, Dr. Martens, Heineken and Enterprise Rent-a-Car trust Lytics with their Customer Data needs.Get Started
API accessibility is core to the Lytics platform. Our entire web app is built on top of our thoroughly documented APIs. In short, if we can do it, so can you.Rest API
Lytics Signals™ simplify the traditional event subscription model. Be notified via POST when users move in and out of your Lytics Audience Segments in real time. We help you remove complex event logic from your source code to give you more flexibility and faster turn times. We also enrich the Lytics Signals™ payload with everything we know about a user—like content recommendations and more.
As a native cloud solution, Lytics follows the guidelines of BeyondCorp—an enterprise security model that relies on a zero-trust network deployment model based on best-in-class ideas and practices. Our security management program is derived from industry standards, enhanced with our years of experience building world class data environments to ensure compliance with the Cloud Control Matrix 3.0 and NIST guidelines. Our solution is self contained which means we are able to restrict the surface of our exposure behind the significant controls of Google’s cloud infrastructure. We leverage individual access controls, 2 factor authentication, penetration tests, logging and security protocols to keep customer data safe and separated. Our cloud infrastructure is SSAE16, ISAE 3402 Type II, ISO 27001, ISO 27017, 27018, Fedramp and PCI DSS v3.2 certified.BeyondCorp
Lytics unlocks all your data so you can make it available to your business teams as necessary—like analytics teams or data science teams. We make it simple to collect all user events and connect your customer data across all of your tools and channels, which can then be shared with your data warehouse in the cloud using best-in-class technologies like Google BigQuery, AWS Redshift or many others. Lytics can automate the data collection, connection and resolution process so you can spend more time gaining insights, and less time on plumbing data.
Already have an in-house data science team that developed predictive models? Lytics can quickly turn those models into active campaigns. Onboard your data science scores and use all of your deep learning, coupled with everything Lytics already knows about your customers to gain even deeper knowledge of your customers. Get an instant edge for awesome marketing results.
Many of our core capabilities, such as web personalization, are built on top of Open Source projects. We invite everyone to make suggestions, contribute and help us fix the web by delivering true one-to-one experiences.