Not all data are created equal
Watch this quick video to learn how the right data, not just more data, can help marketers succeed–and how you need to adapt your thinking to ensure you’re using it correctly.
Check out the other valuable data science lessons for marketers in this series at the links below:
- Lesson 2: The right data gets results
- Lesson 3: What’s the difference between first-party and third-party data
- Lesson 4: You don’t have to give up the driver’s seat
- Lesson 5: Insight without action is just information