Learn how our partnership delivers scalable, personalized marketing built on the Google Cloud Platform
As the only customer data platform (CDP) built in and powered by the Google Cloud Platform, Lytics offers unparalleled value to Google customers. Lytics decision-engine CDP delivers true 1:1 marketing personalization based on first-party behavioral data and machine-learning applied data science.
Download this data sheet to learn how Google technologies including BigQuery, Google Analytics, Display and Video 360, Google Ad Manager, and Google Tag Manager combine with Lytics’ data collection and artificial intelligence capabilities to deliver valuable insights to Google customers.
In this data sheet, you will find:
– Key talking points to explain Lytics’ value to Google customers
– Insight into Google + Lytics technological partnership
– Proof points based on actual Lytics customer results