WEBINAR: How Dr. Martens and Wildfang create cult-like followings
In the digital era, brands have a choice; use data to treat people like targets and clicks OR use data to treat people like individuals. In this webinar, we discuss how leading brands—Dr. Martens and Wildfang— build cult-like followings using customer data as their best loyalty tool.
I can tell you that by using a platform like this for our audience—it has changed the game for us.