Optimize marketing performance.
Increase revenue and profitability through better ad spend with campaigns targeting new people that look like your best customers.
Power Facebook and Google lookalike audiences for hyper-focused campaigns based on all of the key attributes of your best and most profitable customers.
Make intelligent targeting and bid strategy decisions with marketing campaigns.
Understand what your customers care about so you can reach them with relevant content and build experiences to keep them engaged with your brand.
Determine individual topic affinities for every user, allowing you to target highly-specific audiences based on their interests.
Identify users likely to convert or regress using predictive models.
By comparing profiles, content affinities, and campaigns, you can improve conversion and maximize your marketing budget, even providing an upsell path.
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