Improve email engagement with specifically targeted mailings on the subjects that your customers care most about. Lytics constantly measures your customers’ affinity for particular topics, subjects, and products so every email sent is relevant to their interests. And Lytics also lets you trigger personalized messages based on their behavior in the moment so you never miss an opportunity to engage.
Improve inbox placement and reduce bounced emails by adjusting your email frequency based on your customers’ engagement levels. Lytics constantly scores all of your users so that you can easily identify who wants to hear from you.
Your relationship with your audience changes as customers interact with you brand over email, web, and other marketing channels. Lytics tracks where your customers are in their journey and automatically syncs your segments to your email marketing tools, allowing you to effortlessly keep pace with them.
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