Join our guest speaker, Brandon Purcell, principal analyst at Forrester research, as he explains how to increase customer lifetime value and engagement by providing customers with the Next Best Experience.
We're living in the age of the customer, so it's understandable that many companies are striving — and claiming — to be customer-obsessed. Yet many still fall short of creating superior experiences that keep the customers' goals in mind while mapping to strategic marketing initiatives. The solution lies in a new customer insights paradigm: the next best experience (NBX).
In this webinar, join our guest speaker, Brandon Purcell, principal analyst at Forrester Research to learn more about:
Jeff Brown, VP of Marketing at Lytics, will moderate this event.
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