Snowflake

Snowflake allows you to store and analyze tremendous volumes of data. Once you authorize Lytics to connect to your Snowflake account, you’ll be able to import data tables to either create new user profiles or update existing records.

Data imported from Snowflake into Lytics will be combined with other connected system data and evaluated in real time against user behaviors to power marketers with rich audience targeting and activation across multiple channels.

• Data Warehousing