Unpacking the privacy-centric CDP
Your guide to navigating global requirements for data residency, localization, and regional data control is here.
The way we treat, manage, and protect customer data calls for change — because consumer data isn’t global anymore. Post-GDPR, countries and other local governments have started to adopt their own localized versions of data protection and privacy laws. Now, enterprises —especially those who operate multinationally — are working through how to comply with them all individually, while scaling their organizations and without operational disruption.
This guide was created to help.
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Dive in to learn:
- Why modern businesses require a more sophisticated data governance strategy
- What organizations can do to strike a balance between global + regional data residency and localization control
- How the cloud wars are impacting the data privacy landscape
