Hear from Lytics CEO, James McDermott plus senior MarTech leaders at Adobe, Google, and Salesforce as they discuss what it takes to effectively compete in the digital economy.
Hear from Matthew Mobley, CTO of Merkle, and our very own James McDermott, CEO, to learn how to improve efficiency and ROI with your MarTech stack.
New research that uncovers how leading organizations orient their Digital Experience Platforms (DXPs) to put customer data first.
How Dr. Martens and Wildfang create cult-like followings.
Why and how a shift from measuring transactions to measuring trust will deliver better experiences for customers and better results for marketers.
Rather than an irritating regulatory burden, the GDPR can and should be embraced by marketers as an opportunity to clean up data repositories and communicate transparently.
Learn the new marketing workflows and evolve to an individualized marketing machine using a customer data platform.
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